The Body Shop has always operated outside the norms of the beauty industry, seeking change where other brands saw risks. We are not afraid to challenge the status quo and find the right solutions. To this end, The Body Shop is launching a global activism campaign to amplify youth voices in public life.
The Body Shop South Africa has partnered with the Women Lead Movement, a South African-based Non-Profit Organisation established in 2017 that promotes and advocates for gender equality as well as an active and participatory citizenry, which are both pivotal for the achievement of good governance, sustainable development, social justice, and transformation.
Women Lead Movement initiates, mobilizes, organizes, and manages multiple community engagements and events in the form of dialogues, capacity-building workshops, outreach programs, campaigns, and advocacy pertaining to human rights, gender equality, gender-based violence, and democracy and community participation.
The Body Shop is a brand that fights social and environmental injustice. We have a full-time activism team at HQ and local teams around the world dedicated to planning what, where, and how we campaign. We want to change the system, so wherever possible we focus our energy on a change in law or policy. We harness the majestic power of our collections around the world to get there. Find out how we create change and what we fight for.
Why We Do It
We do it because we were founded on the core belief that business must be a force for good. It drives everything we do and we’re pretty good at it. In 35 years, we’ve helped eradicate animal testing in the cosmetics industry in Europe, championed the changing of laws on domestic violence and brought awareness and funding to the HIV crisis. We’ve campaigned against human trafficking, the burning of the rainforest, and human rights abuses in the Niger Delta. Find out what else we’ve campaigned on. Pretty good going for a brand that sells shampoo.
