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We’ve always been cruelty-free, and were so proud that 100% of our formulas are now vegan. We believe that no animals, however big or small, should be harmed in the name of cosmetics, and have campaigned since the 1980s to bring about the ban against animal testing.

We’re proud to be pioneers in the beauty space again, as we’re the first global beauty brand to have all formulations certified by The Vegan Society.


The Vegan Society represents the global gold standard in vegan certification. Their Vegan Trademark is widely recognised as the global standard for vegan products, ensuring they are not tested on animals and do not contain animal ingredients.

The Vegan Society take certification very seriously, every raw material within our formulated product catalogue was checked. For us, that was over 4,000. Once meticulously investigated, each product was reviewed in as a whole to make sure it is fully compliant. Only then was a product awarded the Vegan Trademark certification.

*As of December 2023, all of The Body Shop’s current product formulas have been certified by The Vegan Society. It is possible that old discontinued formulations which have not been certified by The Vegan Society are still present in the market, as they are being sold through.

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